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HIGH IMPACT Promotions (HIP) personnel have managed and coordinated hundreds of very successful automotive promotions. |
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Advertising
HIP specializes in targeted direct mail advertising. Our mail pieces are unique and very successful. We coordinate mail campaigns using a variety of lists, including beacon score, saturation, or specialized criteria. We will also discuss penetrating your market using inserts, print advertising, and radio packages.
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Personnel
Your team leader is an accomplished management professional with many years experience. This individual is responsible for the coordination of desking, finance, and closing during your sale. We will work with your management to insure a highly profitable experience with professionalism and integrity.
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Preparation
HIP supplies tags, window treatments, worksheets, forms, and other sales aids. Our team members will hold training meetings and follow up on all sales, finance approvals and deliveries on a daily basis. We will review your finance procedures and bank lists to be sure you are using all available resources. We will work hand in hand with your management and sales team to produce a strong, motivated sale atmosphere.
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Investment
HIP will be responsible for the printing, scheduling, and shipment of direct mail pieces and or full color inserts. Your up front investment is based on the volume printed. You pay the agreed percentage of the total gross profit of the vehicles sold during your promotions.
Dealers average 33% + savings overall compared to going rates from all major advertisers. This mean on a $125,000 total gross promotion you will save up to $11,900 or 33% of the cost of running a super sale by purchasing direct from High Impact Promotions.
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Results
Mega Sales will produce $100,000 - $350,000 in gross profits depending on the advertising campaign. Most dealers retain 75% - 80% of the gross profit after all promotion expenses are paid. This means your return on investment is substantially higher' than with most other advertising campaigns. |
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Personnel